Opening Doors to High Net Worth Donors

Hospital Foundation; Opening doors to high net worth donors

Project: Hospital Foundation

Target: Potential New Donors

Items: Insulated Tumber, Custom packaging, Printed Invitation

A community hospital was having a hard time meeting potential new donors, even though they were a fixture in the community. Something they had going for them; a new hospital president who is an outgoing, high-energy physician.

We helped our customer create a high-impact door opener inviting the recipient to have coffee with the hospital president.

The final package included:

  • Insulated stainless tumbler (to match the coffee theme), decorated with a custom-created graphic based on the customer’s logo and brand
  • Custom box packaging following the newly-created graphic
  • High end printed invitation using soft-touch coating for a luxurious feel, plus raised foil imprint for an awesome visual

The client mailed or personally delivered the packages to a highly targeted audience, and foundation staff followed up with a phone call within two days of receipt to schedule a coffee meeting.